Samsung - Student Brand Ambassador
I was selected as a Samsung Student Brand Ambassador - Generation Galaxy - part of a national team representing Samsung on UK university campuses. My role focuses on creating authentic student-led content, building excitement around new tech, and connecting the brand meaningfully with student life.
What I Do
Content & Storytelling
I create photo, video and short-form content that shows how Samsung devices support creativity, productivity and everyday student life, across both my personal channels and Samsung program channels.
Workshops & Education
I host hands-on demos and sessions that help students understand features, ecosystem benefits and real-world use.
Campus Activations
I help plan and run on-campus events, pop-ups and brand experiences to drive awareness and engagement.
Insights & Reporting
I share weekly feedback on campus trends, competitor activity and student perception, helping Samsung understand real student behaviour.
Product Knowledge
I develop expertise across phones, tablets and wearables - confidently demonstrating features and answering questions.
Why It Matters
This role gives me hands-on experience in:
Digital + influencer-style marketing
Community and campus engagement
Event planning and activation
Brand advocacy and storytelling
Working to briefs, deadlines and approvals
It also means working closely with Samsung’s wider ambassador team and marketing managers - learning how a global brand builds trust and excitement with young audiences.
Perks & Tools I Use
Access to Samsung devices, branded kit, creative masterclasses and ongoing mentorship - plus real-world experience that directly supports my portfolio and career.